Case Study

Hallmark Cards Are a Double Win for Marketing ROI

Test a Hallmark business greeting card against any top-performing mail tactic you’re currently using. Most likely, Hallmark cards will be opened, read…
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Case Study

Building Customer Satisfaction and Loyalty with the Power of Hallmark Cards

Whether in the form of an appreciation message, a word of encouragement, a condolence or even an apology, employees can engage and truly connect with customers.
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L hand holding credit card shopping online on laptop
Case Study

Shopper Marketing at Its Best: Creating “Loyalty Beyond Reason”

To raise the loyalty-marketing bar, Walgreens collaborated with Hallmark to take personalized action on key customer insights and data—using a custom Hallmark greeting card to do the hard work. Emily Miller, who was then category manager of greeting cards at Walgreens Retail Products, wanted to demo…
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Case Study

Hallmark Greeting Cards Work Better Than Letters, Phone Calls and Other Greeting Cards

Learn how a financial services company with over 10,000 locations uses Hallmark cards to improve client retention and agent engagement.
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Case Study

A Beginner's Guide To Life Event Marketing

Sending greeting cards for life events connects you with your customers, employees and prospects at times when something momentous is happening in their lives.
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L female reading thank you card and laughing
Case Study

Small Gestures get Big Results at Consumers Energy

Discover how Consumers Energy achieved remarkable results in customer care by sending personalized Hallmark cards with Care from Hallmark. This case study highlights the power of small gestures in building strong customer relationships and enhancing overall customer satisfaction. Learn how a simple …
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L female CSR in black sweater on phone talking to customer
Case Study

Increasing Customer and Employee Satisfaction with a Hallmark Card

How the Hallmark Customer Care Solution enhanced the customer experience for Evergy (formerly KCP&L), a case study.
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